PENGARUH PENGEMBANGAN PROGRAM DESA WISATA TERHADAP PENINGKATAN PENDAPATAN MASYARAKAT BANTUL (STUDI KASUS: DESA WISATA TEMBI TIMBULHARJO KAPANEWON SEWON BANTUL DIY)

  • Wahyudiyono Wahyudiyono Akademi Manajemen Administrasi Yogyakarta
  • Mochamad Rofik Akademi Manajemen Administrasi Yogyakarta
  • Sri Wahyuning Akademi Manajemen Administrasi Yogyakarta
  • Himawan Agung Nugroho Akademi Manajemen Administrasi Yogyakarta
  • Andi Rozihan Anwar Akademi Manajemen Administrasi Yogyakarta

Abstract

This study was conducted with the aim to analyze the development of tourism village programs in their effect on increasing community income, focusing on Tembi Timbulharjo Kapanewon Sewon Bantul DIY Tourism Village. In this study, quantitative methods with a descriptive approach were used. Primary data was collected through the distribution of questionnaires to the people of Tembi Tourism Village with a total sample of 91 people collected through the random sampling method. Then analyzed with a multiple linear regression analysis model and produced findings that proved that the community participation variable (X1) and facility variable (X2) did not have a partial influence on increasing community income (Y), but the training variable (X3) and promotion variable (X4) had a partial influence on increasing community income. Meanwhile, simultaneously the variables of community participation (X1), facilities (X2), training (X3), and promotion (X4) have a significant influence on increasing community income (Y) in Tembi tourism village.

Downloads

Download data is not yet available.

References

Amalia, F. et al. (2022). Ekonomi Pembangunan (1st ed.). Penerbit Widina Bandung.
Assauri, S. (2018). Manajemen Pemasaran (Dasar, Konsep & Strategi). PT. Raja Grafindo Persada Depok.
Dewandi, et al. (2019). Pengaruh Kualitas Pelayanan, Fasilitas, Dan Harga Terhadap Kepuasan Konsumen Pada Hotel Emilia Palembang. Jurnal MDP.
Fitroh, M. A. . (2019). Pengaruh Pendapatan, Harga dan Selera Masyarakat terhadap Permintaan Kartu BRIZZI PT.Bank Rakyat Indonesia(Studi pada Masyarakat di Kabupaten Tulungagung). Institutional Repository.
Ghozali, I. (2018). Aplikasi Analisis Multivariate Dengan Program IBM SPSS 25 (9th ed.) (9th ed.). Badan Penerbit Universitas Diponegoro.
Kusumawati, R. (2017). Partisipasi Masyarakat Dalam Penggunaan Dana Desa Bagi Kegiatan Pembangunan Di Desa Bayasari Kecamatan Jatinagara Kabupaten Ciamis Tahun Anggaran 2017. Unigal.
Murdapa, P. A., Budiyanto, & Khuzaini. (2023). The Influence of Destination Attributes and Destination Image to Word of Mouth Through Satisfaction of Tourists in Gunungkidul Yogyakarta, 4(3), 21–30. https://dialnet.unirioja.es/servlet/articulo?codigo=3398008. Tec Impresarial
Pratiwi, et al. (2022). Transformasi Spasial Homestay di Desa Wisata, Kabupaten Subang. Jurnal Lingkungan Binaan Indonesia, 11(4), 160–170. https://doi.org/10.32315/jlbi.v11i4.25
Saskarawati, dkk. (2023). Peran Masyarakat Dalam Pengembangan Pariwisata Berdasarkan Kearifan Lokal Di Desa Wisata Adat Pinge Tabanan Bali. MSJ (Majority Science Journal), 2.
Sugiyono. (2019). Metode Penelitian Kuantitatif, Kualitatif dan R&D. Alphabet Bandung.
Sukirno, S. (2016). Mikro Ekonomi Teori Pengantar. Rajawali Press Jakarta.
Tjiptono, F. (2016). Service, Quality & Satisfaction. Penerbit Andi Yogyakarta.
Wahyudi, T. et al. (2017). Karyawan Perusahaan Hutan Tanaman Industri. 1–11.
Published
2024-04-30
How to Cite
WAHYUDIYONO, Wahyudiyono et al. PENGARUH PENGEMBANGAN PROGRAM DESA WISATA TERHADAP PENINGKATAN PENDAPATAN MASYARAKAT BANTUL (STUDI KASUS: DESA WISATA TEMBI TIMBULHARJO KAPANEWON SEWON BANTUL DIY). ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN, [S.l.], v. 17, n. 1, p. 1-12, apr. 2024. ISSN 2808-5175. Available at: <https://jurnal.amayogyakarta.ac.id/index.php/albama/article/view/173>. Date accessed: 20 july 2024. doi: https://doi.org/10.56606/albama.v17i1.173.